Is your Museum’s website balancing SEO + AI?

by Victoria Stasiuk | Jul 31, 2025 | Insights Digital Transformation

Context: For this GLAM insight, we’ve summarized some tips for smaller museums to focus on for online discoverability, integrating AI and websites. At some point over the past six months, I became aware of a problem museums were experiencing when AI platforms...

Museum Digital Strategy Optimization

by Victoria Stasiuk | Apr 7, 2025 | Insights Digital Transformation

Smaller museums are seeking to optimize their staff time and marketing budgets to increase digital visitors and audience revenue. A museum digital strategy that integrates digital tactics with strategic goals allows your team to attract the best audiences. We follow...

Museum Digital Strategy

by Victoria Stasiuk | Jan 7, 2025 | Insights Digital Transformation

Digital Resources for Museums in Canada We’ve noticed an increased interest from art and heritage museums in integrating their digital strategy with a digitization plan. We’ve also been talking to local museums about upgrading their digital content...

Visitor Experience Tool from Italian Art Museums

by Victoria Stasiuk | Nov 26, 2024 | Insights Digital Transformation, Insights Strategic Planning, Insights Visitor Experience

Visitor Experience enhancements with Art Museum Books + Digital Museum Strategies Two affordable books at the front desk greatly helped me to plan my experience in two art museums. Art Museums typically offer audio guides or guided tours to visitors to experience...

Insights For Creatives and Culture Workers

by Victoria Stasiuk | Aug 26, 2024 | Insights Digital Transformation

Going Beyond the Land Acknowledgement Statement Increasingly, over the past couple of years, many Indigenous leaders have recommended that cultural organizations and culture workers should go beyond reading crafted statements, to provide more detailed information by...

Digital Content Development

by Victoria Stasiuk | Jul 10, 2024 | Insights Digital Transformation

Tips to Maximize Your Online Presence Cultural workers, as creative people want to tell their stories in innovative and exciting ways. Using today’s digital content development tools we can help you achieve your goals. Since we relaunched our arts and culture...